Owner Lena Ott took Girls cast member Jemima Kirke’s locks from dirty blond to platinum pink, but she can handle extreme Rainbow Brit-e–inspired dye jobs using a medley of Manic Panic colors to create a seamless style, just like a tie-dye tee. The price of service in her sun-drenched Soho salon ranges from $400 to $450, depending on the condition of your locks and your desired look, so make sure to set aside time to chat with Ott in advance.
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