Press - THE NEW YORK TIMES: THE FIXERS WHO RESCUE DYE JOBS GONE WRONG

Lena Ott, whose blondes include the models Dree Hemingway, Doutzen Kroes and Anja Rubik, is owner of Suite Caroline in SoHo. She and her team average about eight color-correction consultations a week.

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About

Suite Caroline was created as a space where craft and connection could coexist, and where possibility has no ceiling. After years inside New York’s most established salons, founder Lena Ott wanted to build an environment that gives artists the freedom to reach their full potential while upholding the highest standards of craft.

Named in honor of her mother, Caroline, the space carries her warmth and ease. Knowledge is shared freely, and every client is treated as a collaborator.

Each color, cut, and conversation is approached with the same intention: to make something beautiful, lasting, and true. Suite Caroline is a place for people who value quality, care, and a relationship built on trust, where the experience feels personal, thoughtful, and quietly confident.